Job Title: Women in Pharma Rx Sales - Territory Manager
Location: Pune, India
Employment Type: Full-time
Company Overview:
Dr. Reddy’s Laboratories Ltd. is a leading multinational pharmaceutical company with a mission to accelerate access to affordable and innovative medicines. With a strong focus on sustainability and purpose-driven growth, Dr. Reddy's has a global presence and is committed to reaching over 1.5 billion patients by 2030. The company is dedicated to diversity, equality, and building a strong, innovative workforce.
Job Summary:
As a Territory Manager, you will be responsible for driving sales strategies, achieving business goals, and executing product management team strategies in your designated region. This role involves managing relationships with key opinion leaders (KOLs), monitoring competitor activities, understanding prescription trends, and organizing educational programs such as Continuing Medical Education (CME) events. Your focus will be on the promotion of new products, sales target achievement, and market intelligence.
Key Responsibilities:
Product Promotion & Strategy Execution:
Drive the promotion and launch of new products in alignment with the Product Management Team's strategy.
Analyze market trends and collaborate with doctors to gather feedback for new product development.
Identify KOLs, track product availability, and implement brand strategies to support product launches.
Sales Monitoring & Management:
Regularly visit stockists, pharmacies, and healthcare providers to monitor primary and secondary sales.
Actively participate in monthly review meetings to evaluate coverage, adherence to Standard Operating Procedures (SOPs), and manage expenses.
Achieve sales targets for the region and specific products by ensuring effective execution of sales objectives.
Customer Relationship Management:
Build and nurture strong relationships with healthcare professionals (HCPs) and KOLs.
Use Infoginip for effective customer relationship management, addressing queries promptly, and classifying customers based on potential.
Track return on investment (ROI) for each customer to strengthen customer loyalty.
CME Events & Education:
Meet with KOLs and KELs to coordinate CME events and education initiatives.
Collect customer interests and organize CMEs on relevant topics to support the company’s brand image.
Data Management & Reporting:
Prepare a product matrix based on doctors' preferences and potential.
Regularly update data on chemists, doctors, and retail chemists using the Unnati portal and RCPA for accurate market tracking.
Qualifications:
Educational Qualifications:
Graduate with a science background (e.g., B.Sc. in Life Sciences, Pharmacy, or related fields).
Experience:
Minimum of 6 months of experience in pharmaceutical sales.
Skills & Attributes:
Technical Skills:
Basic understanding of pharmaceutical products and marketing.
Experience in implementing and analyzing sales and marketing strategies.
Basic knowledge of computer systems and data management tools.
Behavioral Skills:
Excellent communication and interpersonal skills to effectively engage with healthcare professionals.
Strong relationship-building abilities and experience in managing key accounts.
Analytical mindset with strong problem-solving skills.
Decisive and strategic thinker with the ability to make data-driven decisions.
Self-motivated and goal-oriented to achieve sales targets.
Key Attributes:
Strong desire to promote scientific advancements and the company's pharmaceutical products.
Collaborative team player with a passion for developing long-term relationships with HCPs and key stakeholders.
Ability to work independently in a field-based role while managing sales and educational initiatives.
Gujarat :
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