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Performance Marketing Specialist

Thermo Fisher Scientific
Thermo Fisher Scientific
4+ years
Not Disclosed
10 Jan. 21, 2026
Job Description
Job Type: Full Time Education: B.Sc/M.Sc/M.Pharma/B.Pharma/Life Sciences Skills: Causality Assessment, Clinical SAS Programming, Communication Skills, CPC Certified, GCP guidelines, ICD-10 CM Codes, CPT-Codes, HCPCS Codes, ICD-10 CM, CPT, HCPCS Coding, ICH guidelines, ICSR Case Processing, Interpersonal Skill, Labelling Assessment, MedDRA Coding, Medical Billing, Medical Coding, Medical Terminology, Narrative Writing, Research & Development, Technical Skill, Triage of ICSRs, WHO DD Coding

Job Title: Performance Marketing Specialist – AI & SEO Focus
Location: Bangalore, Karnataka, India
Job Type: Full-Time | Onsite
Department: Marketing & Communications
Experience Required: 4+ years in SEO, digital advertising, or performance marketing

Company Overview:
Thermo Fisher Scientific is a global leader in serving science, providing innovative solutions that accelerate life sciences research, improve healthcare, and enhance laboratory operations. Our mission is to enable our teams and customers to make life-changing discoveries. We foster a culture of innovation, collaboration, and growth for professionals seeking to advance their careers in marketing and digital strategy.

Role Overview:
We are looking for a skilled Performance Marketing Specialist with expertise in AI-powered search optimization and digital advertising. This role bridges traditional SEO, paid media, and emerging AI-driven search technologies—including Google SGE, Bing Copilot, and ChatGPT-integrated search tools—to maximize visibility, engagement, and conversion.

You will collaborate with content, analytics, and web development teams to develop and implement strategies that optimize both organic and paid search performance in alignment with evolving AI search behaviors.

Key Responsibilities:

  • Conduct in-depth keyword research, competitor analysis, and technical SEO audits to identify growth opportunities.

  • Optimize on-page elements, including metadata, structured data, site architecture, and internal linking.

  • Leverage AI-powered analytics and automation platforms to enhance targeting, personalization, and campaign performance.

  • Implement and monitor schema markup to improve visibility in AI-driven and traditional search experiences.

  • Develop strategies for AI-driven search results, conversational search, and zero-click content.

  • Collaborate with marketing, content, and creative teams to ensure consistent messaging across all digital channels.

  • Conduct benchmarking analysis and apply insights to both organic and paid campaigns.

  • Stay current with digital marketing trends, AI search developments, privacy standards, and evolving algorithm updates.

Educational Qualifications:

  • Bachelor’s degree in Marketing, Communications, or a related field.

Experience & Technical Skills:

  • Minimum 4 years of experience managing SEO and digital advertising campaigns.

  • Expertise with Google Ads, LinkedIn Campaign Manager, Microsoft Ads; Sprinklr experience is a plus.

  • Deep understanding of search engine algorithms, ranking factors, and AI-powered search behaviors.

  • Strong analytical skills with proficiency in tools such as Adobe Analytics, SEMrush, and PowerBI.

  • Proven project management, collaboration, and communication skills.

  • Knowledge of privacy standards and compliance in digital marketing campaigns.

Why Join Thermo Fisher Scientific:

  • Work with cutting-edge AI search and digital marketing technologies.

  • Contribute to innovative campaigns that impact global science and healthcare initiatives.

  • Collaborate with cross-functional teams in a dynamic, growth-oriented environment.

Equal Opportunity Employer:
Thermo Fisher Scientific provides equal employment opportunities to all individuals regardless of age, color, national origin, citizenship, disability, race, religion, gender, sexual orientation, gender identity, veteran status, or any other legally protected characteristic. Reasonable accommodations are provided for qualified individuals with disabilities.

Apply Now to join Thermo Fisher Scientific as a Performance Marketing Specialist in Bangalore and take your digital marketing career to the next level.