Launch Planning Manager – Dermatology (Launch Incubation)
Location: Mumbai
Department: Product Marketing & Management
Work Mode: On-site
Job Summary:
Dr. Reddy’s Laboratories Ltd. is hiring a Launch Planning Manager to oversee the strategy, development, and commercialization of innovative dermatology pharmaceutical assets within its Incubation cluster. This key role is responsible for developing product lifecycle strategies from concept (T-24) to pre-launch (T-6) stages, ensuring alignment with marketing, regulatory, medico-marketing, and market access functions to drive successful market introduction.
Key Responsibilities:
Develop and manage the product roadmap and strategy for dermatology assets.
Conduct market research and competitive analysis to define product vision and value proposition.
Align product strategy with company goals and internal stakeholders including R&D, marketing, sales, and medical affairs.
Lead lifecycle management: planning, development, launch execution, and post-launch evaluation.
Create and execute go-to-market strategies covering pricing, market access, and distribution.
Collaborate with cross-functional teams to ensure coherent development and launch plans.
Monitor market trends, emerging technologies, and competitor activities for strategy optimization.
Track performance indicators such as sales, market share, and feedback to refine strategies.
Present performance insights, risks, and opportunities to senior leadership.
Required Skills & Qualifications:
Education: Bachelor’s degree in STEM; MBA from a reputed Tier 1 institution.
Experience: 7–10 years of core marketing experience with a proven track record of launching innovative pharmaceutical products.
Preferred Expertise: Dermatology therapeutic area.
Core Skills:
Strong analytical and problem-solving capabilities.
Ability to craft impactful, evidence-backed marketing narratives.
Resilience in ambiguous, fast-evolving markets.
Bold decision-making and strategic foresight.
Excellent teamwork in complex matrix environments.
Superior communication and leadership skills.
Perks & Benefits:
Competitive industry-standard compensation.
Relocation and joining support.
Family support programs (Maternity & Paternity benefits).
Medical and life insurance coverage for self and dependents.
Tailored learning & development programs to foster career growth.
Dynamic, inclusive, and innovation-driven corporate culture.
Company Description:
Dr. Reddy’s Laboratories Ltd. is a global leader in the pharmaceutical sector, offering affordable and innovative healthcare solutions in over 66 countries. The company focuses on dermatology, oncology, gastroenterology, and more, combining science and sustainability to meet growing patient needs.
Work Mode:
On-site (Mumbai)
Call to Action:
Shape the future of dermatology treatments in India with Dr. Reddy’s. Apply now to lead innovative product launches that impact millions globally.
Note: No preferred salary or compensation range was specified in the provided job description.
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