Title: Group Product Manager (Cardio-Diabetes)
Date Posted: April 13, 2025
Location: Sun House – Corporate Office, Goregaon East, Mumbai
Company: Sun Pharma Laboratories Ltd
Position Purpose:
As a Group Product Manager (GPM) in the Marketing division, the role involves working closely with commercial management, headquarters (product brand planning), sales management, market access management, medical teams, registration colleagues, communication agencies, and advisory groups. The GPM will manage the Product Life Cycle (PLC) of brands and oversee marketing and sales efforts.
Your Tasks and Responsibilities:
Develop and implement strategic and operational plans to optimize brand portfolio profitability, market share, and revenue growth
Lead assignments to help the business unit meet overall business goals
Create and execute marketing and promotional plans to support end consumer needs
Regularly track business performance and support the portfolio’s growth
Conduct market intelligence through primary research and customer engagement
Write and execute strategic business and marketing plans in collaboration with prescribers, opinion leaders, round tables, and advisory groups
Share joint financial responsibility for budgets (advertising, promotions, conferences, sales materials, website content) and analyze budget income and costs
Initiate and coordinate marketing activities and projects
Present strategies to staff and train field teams
Visit national and international congresses, hospitals, and engage with key opinion leaders (KOLs)
Translate corporate brand strategy, ensuring alignment with local strategies and visuals
Engage with general practitioners, medical specialists, pharmacists, and decision-making units (DMUs) like formulary committees and insurance companies
Organize advisory councils, moderate discussions, and give product presentations
Collaborate with internal and external media to ensure effective strategy execution
Who You Are:
Education: B. Pharm / M. Pharma and MBA (preferably in Marketing or Pharma Marketing)
Experience: 10–12 years of total experience, with at least 8+ years in Pharma Marketing
Previous or current experience in Cardiology or Diabetology is a plus
Therapy Exposure: Cardio-Diabetes therapy is preferred, but candidates from other therapies are also considered
Skills:
Strong strategic insight and planning abilities
Effective networking skills
Creativity and persuasiveness
Strong analytical and conceptual strength
Self-starter with entrepreneurial mindset
Ability to foster collaborative relationships
Strong marketing ethics
Job Location: Sun House, Goregaon East, Mumbai
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