Welcome Back

Google icon Sign in with Google
OR
I agree to abide by Pharmadaily Terms of Service and its Privacy Policy

Create Account

Google icon Sign up with Google
OR
By signing up, you agree to our Terms of Service and Privacy Policy
Instagram
youtube
Facebook

Global Project Lead – Adobe Target

Novo Nordisk
Novo Nordisk
10+ years
preferred by company
Bangalore, India
1 May 13, 2026
Job Description
Job Type: Full Time Education: B.Sc/M.Sc/M.Pharma/B.Pharma/Life Sciences Skills: ICD-10 CM Codes, CPT-Codes, HCPCS Codes, ICD-10 CM, CPT, HCPCS Coding, ICH guidelines, ICSR Case Processing, Interpersonal Skill

Job Title: Global Project Lead – Adobe Target

Company: Novo Nordisk
Location: Bangalore, India
Department: Congress Excellence – Global Medical Affairs, Product & Portfolio Strategy (P&PS GBS)
Employment Type: Full-Time
Industry: Digital Experience / Marketing Technology / Medical Affairs / Optimization & Personalization

Job Overview

Novo Nordisk is hiring a Global Project Lead – Adobe Target to drive digital optimization, personalization strategy, A/B testing, Adobe Experience Cloud implementation, analytics-led experimentation, and congress journey optimization for global medical affairs initiatives.

This role is ideal for professionals with expertise in Adobe Target, Adobe Analytics, experimentation, website personalization, digital customer journeys, optimization strategy, and stakeholder management.

The position focuses on maximizing engagement and commercial impact across global congress digital experiences.


Key Responsibilities

Adobe Target Optimization Leadership

Lead optimization initiatives using Adobe Target.

Responsibilities include:

  • Adobe Target campaign execution
  • Personalization strategy implementation
  • Optimization activity setup
  • Experiment configuration
  • Experience delivery management

Own Adobe Target execution end-to-end.


Congress Digital Journey Execution

Manage congress-related digital user journeys globally.

Responsibilities:

  • Execute Congress Hub journeys
  • Build congress-specific experiences
  • Support digital event journeys
  • Optimize visitor engagement
  • Enhance congress user experience

Ensure seamless personalized digital congress experiences.


Personalization Strategy

Drive website personalization initiatives.

Responsibilities:

  • Audience segmentation
  • Personalized content delivery
  • Behavioral targeting
  • Experience customization
  • Visitor journey optimization

Improve engagement through data-driven personalization.


A/B Testing & Experimentation

Lead experimentation programs.

Responsibilities:

  • A/B test design
  • Multivariate testing
  • Hypothesis development
  • Test execution
  • Performance evaluation
  • Experiment recommendations

Apply experimentation principles to optimize outcomes.


Adobe Experience Cloud Implementation

Create and deploy digital experiences using:

  • Adobe Target
  • Adobe Experience Cloud
  • Adobe Analytics
  • AEM ecosystem

Responsibilities:

  • Activity creation
  • QA validation
  • Implementation verification
  • Performance tracking

Strong hands-on Adobe ecosystem expertise required.