Senior Brand Leader - Rare Disease

3+ years

Not Disclosed

Remote

10 Feb. 16, 2025

Job Description

Job Type: Full Time Education: B.Sc./M.Sc./B.Pharm/M.Pharm/Life science Skills: Causality Assessment, Clinical SAS Programming, Communication Skills, CPC Certified, GCP guidelines, ICD-10 CM Codes, CPT-Codes, HCPCS Codes, ICD-10 CM, CPT, HCPCS Coding, ICH guidelines, ICSR Case Processing, Interpersonal Skill, Labelling Assessment, MedDRA Coding, Medical Billing, Medical Coding, Medical Terminology, Narrative Writing, Research & Development, Technical Skill, Triage of ICSRs, WHO DD Coding

Senior Brand Leader - Rare Disease

Job ID: R-203040
Date Posted: 02/12/2025

About AstraZeneca:

At AstraZeneca, we are guided by strong values and a commitment to redefining the expectations of a biopharmaceutical company. By truly following the science, we pioneer new methods, new thinking, and bring unexpected teams together. From scientists to sales, lab techs to legal, we are on a mission to turn ideas into life-changing medicines that transform lives. If you are swift to action, confident to lead, willing to collaborate, and curious about what science can do, then you are our kind of person.

Job Description:

As a Senior Brand Leader - Rare Disease, you will be responsible for strategically optimizing product life cycles, maintaining key customer relationships in the super-specialty segment, and driving demand generation. The role includes Strategic Marketing, communications, content development, promotional event planning, market intelligence, and ensuring alignment with global strategies. A key focus will be building relationships with sales teams and internal stakeholders to drive brand success.

Key Duties and Responsibilities:

Brand & Therapy Development:

Achieve market share objectives, bottom-line targets, and profitability.
Develop and execute promotional plans for the Rare Disease portfolio, ensuring alignment with brand strategy.
Study market conditions, forecast sales, and monitor market share.
Provide macro-level market insights and customer feedback for strategic planning.
Plan and execute HCP marketing activities for KOSELUGO and new launches (Soliris) via personal promotion and digital solutions.
Develop and execute product strategic and tactical plans while tracking implementation.
Validate sales trends and market share performance.
Ensure patient models are aligned with global and regional brand templates.
Collaborate with sales management teams to ensure target achievement.

Stakeholder Engagement:

Build relationships with key external stakeholders, decision-makers, and patient advocacy groups.
Develop engagement plans to enhance patient access and outcomes.
Identify and collaborate with key opinion leaders (KEEs) and market influencers.

Process Improvement & Financial Planning:

Monitor monthly performance vs budget and analyze gaps.
Submit monthly performance summaries, including activities and expenditures.
Optimize reporting systems and streamline processes for efficiency.
Expertise in financial forecasting, patient models, and resource management.

People Management:

Effectively coach and mentor the Brand Activation Manager.

Key Requirements:

Strong functional expertise in brand management from market understanding to strategic planning.
Ability to analyze complex ecosystems and patient journeys to drive a positive patient experience.
Proven track record in New Launch Excellence (Pre to post-launch).
High-level understanding of innovative Pricing and Market Access models.
Ability to influence and collaborate at a global and regional level.
Experience in digital marketing, omnichannel strategy, and cross-functional collaboration.
Proficiency in MS Office (PowerPoint, Excel, Word).

Why AstraZeneca?

At AstraZeneca, we are committed to being a Great Place to Work, empowering our employees to push the boundaries of science and unleash their entrepreneurial spirit. We champion an inclusive culture that values diversity and collaboration, ensuring continuous learning and growth opportunities.

Next Steps:

If you’re ready to bring new ideas and fresh thinking to the table, we want to hear from you! Apply now and take the next step in your career at AstraZeneca.

For more details, visit our social media channels:

AstraZeneca embraces diversity and equal opportunity. We welcome applications from all qualified candidates, regardless of their background. We comply with all non-discrimination laws and employment regulations.

Latest Jobs

Pharma Jobs in India

Gujarat :

Maharashtra :

Haryana :

Andra Pradesh :

Tamil Nadu :

Himachal Pradesh :

Baddi | Solan |

Rajasthan :

Karnataka :

Punjab :

Madhya Pradesh :

Odisha :

Bhubaneswar | Rourkela |

Chhattisgarh :

Bilaspur | Eot Municipality | Raipur |

Uttarakhand :

Delhi :

Delhi | India | New Delhi | PAN-India |

Assam :

Dibrugarh | Diburghar | Guwahati |

West Bengal :

Digha | Kolkata | Mukundapur |

Uttar Pradesh :

Goa :

Goa | Panaji | Verna |

Bihar :

Hajipur | Patna |

Kerala :

Pondicherry (Puducherry) :

Pondicherry (Puducherry) |

Jharkhand :

Ranchi |

Sikkim :

Rangpo |

India :

Siliguri |

Pharma Jobs in United States

Illinois :

Maryland :

Texas :

California :

New York :

New Mexico :

Albuquerque | Farmington | Santa Fe | Tucumcari |

Pennsylvania :

Alaska :

Massachusetts :

Wisconsin :

United states :

Georgia :

Atlanta | Augusta | Rome |

Maine :

Bangor | Brewer |

New Jersey :

Ohio :

LA :

Baton Rouge | Monroe | New Orleans |

Washington :

Oregon :

Wyoming :

Big Piney | Cokeville |

Alabama :

Birmingham |

Virginia :

Blacksburg | Charlottesville | Falls Church | Mechanicsville |

Indiana :

Bloomington | West Lafayette |

Florida :

Idaho :

Boise |

Colorado :

Boulder | Denver | Westminster |

Connecticut :

North Caroline :

Arizona :

South Carolina :

Charleston |

Kansas :

North Carolina :

Concord | Lumberton | North Carolina |

Michigan :

Detroit | Houghton Lake | Macomb | Southfield |

North Dakota :

Dickinson |

Minnesota :

Kentucky :

Edgewood | Ft MItchell | Louisville | Shelbyville |

Arkansas :

Fort Smith |

Kington :

Frank Scottile Blvd |

Missouri :

Fulton | Milan | St. Louis |

United States :

Hawai | kentucky | Sylmar | Woonsocket |

Nebraska :

Hebron | Nebraska City |

Hawaii :

Hilo | Honolulu |

Tennessee :

Knoxville | Memphis | Nashville |

Louisiana :

Lake Charles | Shreveport |

Nevada :

Las Vegas | Tonopah | Tonopsh | Virginia |

New Hampshire :

Lebanon | Macon | Manchester |

Portugal :

Lisbon | Oeiras | Portugal |

WI :

Madison | Wausau |

Republic of Mexico :

Mexico |

northeastern :

New Hampshire |

Oklahoma :

Oklahoma City |

Puerto Rico :

San Juan |

Albama :

Tuscaloosa |

D.C :

Washington |

Delaware :

Wilmington |

Pharma Jobs in Germany

North Rhine Westphalia :

Munich :

Bavaria |

Bavaria :

Brandenburg :

Berlin |

Baden-Wurttemberg :

Hesse :

Darmstadt | Marburg |

Hessen :

Frankfurt | Harveysburg |

Germany :

Germany | GErmany |

Lower Saxony :

Gottingen | Hannover | Leipzig |

Saxony Anhalt :

Halle |

Rotherbaum :

Hamburg |

Rhineland Palatinate :

Ingelheim am Rhein | Mainz |

Schleswig Holstein :

Kiel |

Berlin :

Mitte |

Mecklenburg Vorpommern :

Rostock |

Saarland :

Saarbrucken |

Pharma Jobs in Europe

Switzerland :

Basel | Zurich |

Serbia :

Belgrade | Serbia |

Hungary :

Budapest |

BULGARIA :

Bulgaria | Vedant |

Denmark :

Copenhagen | Denmark |

Europe :

Finland :

Finland |

Istanbul :

Istanbul | Turkey |

Norway :

Norway | NOrway |

Romania :

Romania |

Belgium :

Wavre |

Pharma Jobs in Ireland

Tipperary :

Ballydine |

Cork :

Brinny | Ringaskiddy |

Carlow :

Carlow |

Republic of Ireland :

Cork | Dublin | Limerick | Waterford |

Ulster :

Donegal |

Meath :

Dunboyne |

Dún Laoghaire :

Dún Laoghaire |

Galway :

Galway |

County Dublin :

Swords |

Pharma Jobs in China

Republic of China :

Beijing |

China :

China | Quarry Bay |

Liaoning :

Dalian |

Zhejiang :

Hangzhou |

Tokiyo :

Osaka | Tokyo |

Shanghai Sai :

Shanghai Shi |

Hubei :

Wuhan |

Pharma Jobs in Netherland

Capital of Netherland :

Amsterdam |

North Brabant :

Breda |

Noord Holland :

Haarlem |

South Holland :

Leiden |

Netherlands :

Netherlands |

Pharma Jobs in Australia

Remote Australia :

Arkansas | Remote Australia |

New South Wales :

Ballina | Sydney |

Republic of Western Australia :

Nedlands |

Queensland :

Queensland |

Melbourne :

South Yarra |

Pharma Jobs in United Kingdom

Surrey :

Chessington | Pirbright |

Antrim :

Larne |

Cheshire :

Runcorn |

Hertfordshire :

Welwyn |

Pharma Jobs in England

United Kingdom :

North Yorkshire :

Harrogate |

South Yorkshire :

Sheffield |

Oxfordshire :

Witney |

Pharma Jobs in Canada & Belgium & South America & Greece & New Zealand & Austria & Spain & Philippines & Croatia & Estonia & Vietnam & Italy & Indonesia & Japan & Finland & Korea & Kazakhstan & Thailand & Israel & Remote & Colombia & Tennessee & Romania & Argentina & Egypt & Mexico & United Arab Emirates & Saudi Arabia & malaysia & Ukraine & Peru & France & South Afrcia & Serbia & Czechia & Chile & Bosnia and Herzegovina & Singapore & Bulgaria & Sweden & Taiwan & Poland

Ontario :

Canada :

Canada |

Quebec :

Montreal |

Brussels :

Brussels |

Antwerp :

Heist op den Berg |

Flemish Brabant :

Zaventem |

South America :

Argentina | Peru |

Brazil :

Brazil | Sao paulo |

Attica :

Athens | Koropi |

Greece :

Greece |

North Island :

Auckland |

New Zealand :

New Zealand |

Austria :

Austria |

Vienna :

Vienna |

Catalonia :

Barcelona |

Madrid :

Madrid |

Cebu Province :

Cebu City |

Philippines :

Manila |

Croatia :

Croatia |

Zagreb :

Zagreb |

Estonia :

Tartu | Estonia |

Harju County (Maakond) :

Tallinn |

Hà Nội :

Hanoi | Hà Nội |

Ho Chi Minh :

Ho Chi Minh City |

Italy :

Italy |

Lombardy :

Rho |

Jakarta :

Jakarta |

East Java :

Surabaya |

Japan :

Japan | Saitama |

Tokyo :

Otemachi |

North Ostrobothnia :

Oulu |

Southwest Finland (Varsinais-Suomi) :

Turku |

Remote Korea :

Remote Korea |

Republic of Korea :

Seoul |

Kazakhstan :

Almaty |

Republic of Thailand :

Bangkok |

Israel :

Remote :

Republic of Colombia :

Bogota |

Williamson :

Brentwood |

Bucharest :

Bucharest |

Buenos Aires :

Buenos Aires |

Republic of Egypt :

Cairo |

Mexico :

Ciudad de México | New Mexico |

Dubai :

Dubai |

Makkah :

Kuala Lumpur :

Kuala Lumpur |

Kyiv Oblast :

Kyiv |

Lima Region :

Lima |

France :

Lyon | Paris |

South Africa :

Midrand | South Africa |

Nišava District :

Niš |

Bohemia :

Prague |

Chile :

Santiago |

Bosnia and Herzegovina :

Sarajevo |

Singapore :

Singapore |

Sofia City :

Sofia |

Sweden :

Sweden |

Taipei :

Taipei |

Mazovia :

Warsaw |

Welcome Back

Create Account

Senior Brand Leader - Rare Disease

Job Description

About AstraZeneca:

Job Description:

Key Duties and Responsibilities:

Brand & Therapy Development:

Stakeholder Engagement:

Process Improvement & Financial Planning:

People Management:

Key Requirements:

Why AstraZeneca?

Next Steps:

Latest Jobs

Submission Specialist

Manager, Cdm

Deputy Manager – Record To Report

Clinical Administration Coordinator

Field Application Scientist - Single Use Division

Clinical Data Svs Analyst

Clinical Data Svs Associate

Associate Content Analyst (Zoological Records)

Associate Vaccines Baroda

Expert Scientific Writer