Instagram
youtube
Facebook

Product Manager

2+ years
Not Disclosed
10 Dec. 19, 2024
Job Description
Job Type: Full Time Education: B.Sc./ M.Sc./ M.Pharm/ B.Pharm/ Life Sciences Skills: Causality Assessment, Clinical SAS Programming, Communication Skills, CPC Certified, GCP guidelines, ICD-10 CM Codes, CPT-Codes, HCPCS Codes, ICD-10 CM, CPT, HCPCS Coding, ICH guidelines, ICSR Case Processing, Interpersonal Skill, Labelling Assessment, MedDRA Coding, Medical Billing, Medical Coding, Medical Terminology, Narrative Writing, Research & Development, Technical Skill, Triage of ICSRs, WHO DD Coding

Product Manager - Mumbai
Company: B. Braun Medical (India)
Location: Mumbai, India
Functional Area: Marketing
Working Model: Onsite
Requisition ID: 719

Job Responsibilities:

  • Develop and implement a sustainable marketing strategy for SBA, focusing on growth and sales support.
  • Adapt the product launch process and manage product life cycles.
  • Define and create Key Opinion Leader (KOL) development plans, fostering relationships with KOLs for clinical education and engagement.
  • Conduct ongoing market research by interacting with hospital personnel, clinicians, and sales representatives, including hospital observations and literature review.
  • Create and update marketing plans to ensure sustainability and effective portfolio management.
  • Analyze market needs, identify new product opportunities, and manage product line extensions and deletions.
  • Develop and manage competitive profiles for products and competitors.
  • Lead and conceptualize special projects and marketing campaigns.
  • Provide solutions to customer problems in an ethical and scientifically backed manner.
  • Create marketing communications materials (catalogs, brochures, press releases, etc.) for assigned product lines.
  • Maintain a dynamic customer database and provide product, market, and competitive updates.
  • Provide technical product support to the sales team and support workshops, meetings, and presentations.
  • Produce accurate product sales forecasts in collaboration with SCM and ensure effective launch plans.
  • Formulate pricing strategies and develop short-term promotional plans.
  • Oversee new product launch strategy, including article creation, ordering, inventory management, and sales follow-up.
  • Implement tools for post-launch monitoring.